How to Market Your Business on A Budget

Turn your idea into a brand without breaking the bank

You don’t need a big budget to get noticed—you need creativity, consistency, and connections. This free starter pack helps you build a simple, low-cost marketing plan in four practical steps.

What’s Inside:

  1. Brand Blueprint: Who Are You?

    Define your business name, audience, and personality. Capture your “visual vibe” in three words to stay consistent and memorable.

  2. Social Media Launchpad: First 5 Posts

    Plan your first posts with purpose—an introduction, behind-the-scenes, tips, a shoutout, and a call to action. Includes a ready-to-fill table for captions and hashtags.

  3. Network Power Map

    Identify partners, clubs, or creators who can help you grow. Plan simple collaborations and outline your first steps.

  4. Zero-Budget Marketing Playbook

    Choose three strategies to test this month: consistent posting, sharing your story, student ambassadors, discounts, collaborations, DIY design, or free PR.

  5. Quick Win Challenge

    End the toolkit with one small action you can take today to start marketing your business.

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