Ever wondered what makes one job applicant stand out over another — even when they have similar grades or experience? The answer is often commercial awareness. It’s one of the most in-demand (and misunderstood) skills for students entering the world of work.

This video takes the mystery out of commercial awareness and explains, in simple terms, how understanding the bigger picture of how businesses work can give you a major edge — whether you’re applying for a part-time job, an apprenticeship, or a graduate role.

You don’t need to be a business expert to get started. You just need curiosity and the willingness to learn.

What you’ll learn:

• What commercial awareness really means (and how it goes beyond reading the news)
• Why employers across industries are looking for it — and how they assess it
• Practical ways to build your awareness today: podcasts, shadowing, questions to ask, and more
  

Takeaway:

By the end of this video, you’ll know how to spot commercial awareness in real life, talk about it confidently in interviews, and show employers you understand the world beyond the classroom.

Watch now and build one of the most powerful skills for your future.